Have you ever had to start over? Whether professionally, personally, or both, it can be a trying experience. There are so many things that require your attention at a time when you’d probably like to take a break. It can be overwhelming to say the least. I’m going to kick off a series today addressing… Continue reading The UX of Starting Over: Part One: Usernames
Category: ux writing
The UX of simple things
No matter what industry you’re in, the people who interact with your business have an experience – a user experience – that is either positive or negative. This applies whether you’re launching the hottest new iPhone app, offering enterprise software, or whether you’re a public utilities company. Yep, even them. Now, while government services often… Continue reading The UX of simple things
Empathy – The secret to feeling good about your copy
Does your app’s sales page make you cringe a little? It’s probably not just you. There are few things that make a savvy consumer cringe more than tactic laced sales copy. And if your sales messages are solely in place to “sell sell sell” then you’re probably guilty of exactly the kind of messaging I’m… Continue reading Empathy – The secret to feeling good about your copy